Our team
ThoughtShift was founded by AJ Coutts and Helen Trendell in 2011. Meeting in the early 2000s as the first ever digital marketing team members at a global health insurance company, the pair moved from London to Brighton to start ThoughtShift from Helen’s spare room. Now with a clutch of prestigious awards, ThoughtShift has expanded to Los Angeles and grown to a highly experienced team of digital marketing experts supercharging digital performance for prosperity, people and planet.
Our values
ThoughtShift’s values shape everything we do and how we do it:
- SMART – We are committed to mastering data-driven digital marketing strategies that amplify positive impact for our clients and the communities they serve.
- FRIENDLY – We believe in open, honest and friendly relationships with our clients and partners to empower collaboration towards a better future for all.
- FOCUSED – We are laser focused in supercharging digital performance for prosperity, people and planet in every action we take and every recommendation we make.
Our purpose, mission, vision & goals
ThoughtShift’s purpose is supercharging digital performance for prosperity, people and planet.
Our mission is mastering data-driven digital marketing strategies that amplify positive impact.
Our vision is a world where digital marketing mastery empowers purpose-driven brands to collaborate globally towards a better future for all.
Our goals are empowering better marketers, empowering better data-driven digital marketing and empowering better financial, social and environmental performance.
Collaborating with innovative purpose-driven ecommerce, travel and wellness brands since 2011, we love crafting data-driven digital marketing strategies that connect conscious consumers with B2C/D2C and B2B products and services that are good for people and planet.