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All the latest digital marketing strategy, SEO, PPC, social media and website insights and trends

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Display Advertising: How To Humanise Automation

I recently read an article in ‘Marketing Week’ written by Spyro Korsanos, CEO of Mediasyndicator that suggested the human touch is still... Continue reading...

The Importance of Website Hierarchy for SEO

Hierarchy is defined as a system where things of greater importance are ranked more highly than things of lesser importance. People naturally... Continue reading...

Expansion of Tablet Use – How Will We Shift From The Desktop?

Until relatively recently, tablet computing was restricted to clunky devices that didn’t last long unless they were attached to the mains.... Continue reading...

Website Redesign Without SEO Migration + Mapping 301 Redirects = Ranking Losses

According to the lovely Google keyword tool there are 1300 (allegedly) exact searches for the term “301 redirects” globally every month and... Continue reading...

Avoid a Multi-Channel Headache by Implementing a Digital Strategy

How many of you out there are starting to get really confused with the various multi-channels that are now available for not only marketing your... Continue reading...

Competing with Multiples in the E-Commerce Arena

You probably find that search results for fashion related keywords in the likes of Google are dominated by high street retailers that are far... Continue reading...

Digital Careers – Live to work or work to live?

This blog post was inspired by an excellent article in the July edition of ELLE Magazine by Alexandra Jones entitled ‘Do you have to love what... Continue reading...

Google Now & Voice Recognition in Search, What Will This Mean For SEO?

Google recently released ‘Google Now’ – a personalised search application for Android.  It functions, primarily, through voice... Continue reading...

SEO Content: King of the Web, and One of Many Valuable Marketing Services @ThoughtShift

Content is king. It is one of the most fundamental aspects of any kind of online presence, without good content you’re unlikely to have a good... Continue reading...

Why Affiliate Marketing is Good for E-Commerce

Every website owner should be aware that in order to drive traffic to your site you need to invest in a good marketing strategy, otherwise you... Continue reading...

Mobile SEO Part Two – Devices & Mobile Use

Mobile SEO, as we touched upon last time in our last blog post What Does Your Website Look Like On A Mobile?, is growing rapidly – with some... Continue reading...

Never Mind The Buzzcocks… Ever Fallen In Love With A Twitter Tool ?

This month I’ve been mostly bigging up the free SocialBro twitter tool to anyone who would listen. This is because working in social media and... Continue reading...

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