Latest digital marketing insights & trends

All the latest digital marketing strategy, SEO, PPC, social media and website insights and trends

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How to Remove Amazon Pay Referrals in Google Analytics

Back in December 2015 we spoke about how to get rid of PayPal referrals in Google Analytics. This is because some pay providers, like PayPal,... Continue reading...

B2B eCommerce Trends and Statistics

There was a time, not so long ago, that companies sold to consumers online but traded with other businesses through catalogues, telesales teams... Continue reading...

Digital Marketing Strategies for eCommerce Pet Food and Pet Supplies Retailers

ith 54 million pets split across 12 million households, as counted by The Pet Food Manufacturers Association, the UK is a nation of animal... Continue reading...

Google To Share Advertising Space With Its Shopping Competitors

Look out, those of you who are advertising with Google Shopping; you are about to get new neighbours in the Google “Shop for” search... Continue reading...

Po-Zu Joins ThoughtShift’s Growing Roster of eCommerce Retailers

ThoughtShift, a specialist eCommerce marketing agency, today announced it has added the UK’s #1 ethical shoe brand, Po-Zu, as a client.... Continue reading...

How to Get into Digital Marketing

The WhyDigital marketing is the sexier, cooler younger sister of traditional marketing. Its fast paced and far reaching, going beyond the realms... Continue reading...

Mental Health Awareness in the Workplace

10th October was World Mental Health Day and this year the theme is workplace wellbeing. At ThoughtShift we focus on the wellbeing of our team... Continue reading...

Online Shopping UK Revenue Growth 2017

Clients often ask me how their online revenue performance compares to industry growth and competitor eCommerce sites. Sound familiar? I’m sure... Continue reading...

How Does Blogger Outreach Increase eCommerce Revenue & Profit?

OK, so you’ve identified that your onsite content is already optimised to the hilt for your target keywords, and you’re already hovering in... Continue reading...

What’s a Good Conversion Rate for eCommerce?

If you’re looking to improve your eCommerce conversion rate and are looking for evidence of what makes a good conversion rate for eCommerce,... Continue reading...

Digital Marketing Strategies for Gym and Clothing Retailers

If you sell gym and fitness clothing you will already know the importance of January. For the avoidance of doubt, or in case you need to... Continue reading...

Brighton’s Best Restaurants for Business Lunches & After Work Dinners

I have no doubt about the best place to eat, and the best thing to eat, in Brighton. It’s a hot kipper roll and a cup of tea from Jack and... Continue reading...

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