Ed East

Ed Last - Guest Contributor

In 2012, Ed founded the digital marketing division of Exclusive Media Group in LA. By promoting several films using influencers, he saw the huge potential of influencer marketing. In 2014, Ed launched Billion Dollar Boy, one of the first influencer marketing agencies in the UK. Ed leads the Billion Dollar Boy team with a visionary spirit, a great mind for business, and an affinity for sound effects.

Ed's posts:

ROI & Influencer Marketing: Proving success is challenging but possible

For marketers, being able to measure return on investment (ROI) is an integral part of proving the success of a campaign strategy - but this... Continue reading...